8 strategies used by top sales teams

The Secret Sauce for Sales Success
8 strategies used by top sales teams

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Powerful Sales Force Automation (SFA) tools are helping to turn underperforming teams into highly successful ones. What's the secret sauce? These SFA tools are giving teams a transparent view of their sales pipeline. In doing so, they are strengthening the teams' ability to achieve greater overall performance.

With this FREE guide, you'll learn the importance of:

  • Polishing scripts and email templates
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8 Ideas Beyond the Note


Be real. Be Constant.

Keep in mind… these ideas are a starting point. Whether one is fitting depends upon your individual sales world and individual business relationships. Use your best judgment in matching the expression of gratitude, whether it's periodic or a one-time gesture, to the event and relationship. Above all, make it real and make it about them.

1. food

Whether it's a food basket, pizza, or bagels for an office, food gets noticed (and appreciated) – not only by your primary contacts, but also by their colleagues or families. The "who sent this?" question is sure to follow, giving you and your company an added mention.

2. blank-of-the-month clubs

Clubs that send a particular item (food, books, music, wine, clothing, etc.) every month are a great way to be sure your contacts are reminded of your relationship (and gratitude) at least once a month without you calling.

3. luxury time savers

Time is life's most valuable commodity. It's the only thing one can't get back. Consider a time-saving gift for your most valuable people, such as...

  • maid service (for a day or periodically)
  • car detailing (once or on a regular basis)
  • personal assistant services
  • monthly manicures
  • dry cleaning services

4. customized items

Hundreds of food, drink, and gift products can be customized with your name, message, or company logo. A couple of unique thoughts include customized M&M candies (http://mymms.com/business) or creating your own customized gift items through CafePress.com (http://www.cafepress.com).

5. helpful resources specific to a life event or interest

Weddings, becoming a parent, buying a first home, and getting a pet all provide genuine opportunities to express interest in and gratitude toward your most important people. Ideas here might include...

  • a book, audio series, or special magazine subscription on parenting for the new mother or father
  • a subscription to a blogging service for your contacts who’ve always wanted to write a book
  • a bone for the new dog owner
  • a home-delivered meal for the person who’s just moved into a new house
  • an online class
  • a donation to a charity in the name of your contact or your contact’s business

6. hobby-related items

Hobby-related gifts ideas are almost endless given the depths a hobby can go. Find items related to your contact's known hobbies at mainstream stores, or go deeper, looking for rare finds and collectors' items at places like eBay. Tickets to hobby-related events or classes might also be appreciated (e.g., cooking, design, sports, music, etc.).

7. entertainment

Online movie memberships with Netflix or Blockbuster provide a great regular reminder of your gratitude (or just a DVD of a favorite movie mentioned). Other ideas include...

  • tickets to sporting or musical events
  • gift certificates to a local restaurant
  • iTunes gift cards
  • iPod shuffle w/ several songs preloaded
  • satellite radio unit with an annual subscription

8. real business or real leads

The holy grail. Enough said.

just sell®





More From the Gratitude Guide:


4 basics of Thank You Notes | 8 ideas Beyond the Note | Gratitude Guide Download





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